About Annette
For over three decades, Annette has worked with leading companies and professional services firms to help them clarify and achieve their most important business growth goals
Working with accounting, advisory, financial services, law firms and real estate service companies, Annette helps them acquire new clients, grow their business with existing clients, and differentiate their businesses as standout performers in a highly competitive marketplace.
Annette’s career journey began when she moved from Dublin to New York and worked with Porter Novelli, a global marketing communications agency implementing campaigns for Fortune 500 companies. Later, Annette joined American Express, where she managed a multi-million dollar programme aimed at the corporation’s top 75 CEO clients.
Annette started her own marketing communications agency in New York in 1992. The agency grew to represent leading Irish and UK companies doing business in the US. As the founder of a professional services business, Annette has first-hand experience of what it means to build a business and to have skin in the game.
Since returning to Ireland in 2002, Annette has worked with top Irish SMEs and global companies, as well as on Government-supported programmes. Her work has taken her to the Middle East, the US, Canada, Southeast Asia, the UK, and various parts of Europe.
Annette holds a Bachelor of Arts from University College Dublin and a BSc in Property Economics from Technological University Dublin. Annette studied at the Thunderbird School of Global Management in Arizona and holds a Diploma in Digital Marketing from the Digital Marketing Institute.